Company work
Astra Growth
Year
Tech & Technique
Description
A marketing and CRM product at TTG, Astra Growth connects campaign research, contact data, personalized outreach, and the delivery infrastructure that supports an email workflow.
From research to a campaign
OpenAI Responses API integration supports content generation, requirement analysis, and market and competitor research. A three-agent workflow separates research, planning, and campaign creation, then segments contacts by seniority, job title, and industry to prepare personalized multi-stage email campaigns.
- A daily background job validates contact data.
- An engagement-based engine advances or pauses each contact across email stages based on interest signals.
- Email delivery uses SMTP2GO with subdomain and DNS configuration, DKIM verification, domain warm-up, and bounce-threshold alerts.
- The platform work also includes Azure environment setup, CI/CD, and Git workflow.
Keeping outreach accountable
The workflow connects planning decisions to delivery and engagement signals rather than treating generated copy as the whole product. This is company product work; source code and a public product URL are not available to link here.
My Role